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Do we need to

innovate

Design thinking?

Global summit
may 28-30 Amsterdam

Catalysts unite! After the successful conference of 2016 in Berlin, it is time to come together again. This time, we would like to use our platform to talk, discuss and work on the question: Do we need to innovate Design Thinking?

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Event Info

Design Thinking is dead according to some. At the same time, design thinking seems to be a hotter and more visible topic than ever, with a growing number of academics studying it, consultants mastering it, and more and more large enterprises committing to and collaborating on it.

Design thinking is no longer only applied to design products. Has the complexity of the challenges increased?

We work on disseminating the thinking on design thinking, on deploying it and on refining the tools. But what is new? If design thinking helps companies stay relevant, then how does design thinking itself stay relevant?

Join us for an interactive program of inspirational talks and workshop sessions where we will apply design thinking to design thinking. We will explore the future developments in business and society and what these mean for design thinking as an approach within large enterprises globally. Thus setting the topics design thinkers need to work on to better solve the future challenges of large organizations and society.

Speakers

Listen. Learn. Discuss. Get inspired. 

We will be updating more information about the speakers as they come.

Agenda

The conference features a balanced program of inspirational keynotes and hands on workshops and aims to end with a concrete answer to the question: Do we need to innovate design thinking?  See the agenda for more details.

DAY 1 - MONDAY 28 MAY: OUTSIDE IN

Time Agenda Item Speakers Location
13:00 Welcome and registration   Design Thinking Center
14:00 Opening and setting the scene Maarten Rincker & Huub Waterval Design Thinking Center
14:30 Workshop: What challenges should DT work on? - Part 1 Moderated by Philips Design & DTC facilitators Design Thinking Center
15:30 Keynote: The biggest societal challenges Maarten van Aalst – Climate Centre / Red Cross NL Design Thinking Center
17:00 Break   Design Thinking Center
17:30 Keynote: Business challenges Anna Koivuniemi – McKinsey Design Thinking Center
18:30 Dinner   Design Thinking Center
19:30 Keynote: How governments could tackle societal challenges Marco Steinberg – Snowcone & Haystack Design Thinking Center
20:30 Closing and logistics for next day Maarten Rincker Design Thinking Center
20:45 Workshop: What challenges should DT work on? - Part 2 Maarten Rincker Design Thinking Center
21:00 Leave for hotels   Design Thinking Center

DAY 2 - TUESDAY 29 MAY: IN DEPTH

Time Agenda Item Speakers Location
8:00 Breakfast   Philips
9:00 Opening Maarten Rincker Philips
9:15 Keynote: De-mystifying Design Thinking; a look at the past and the possible future Alexander Grots Philips
10:15 Transfer to Breakout sessions    
11:00 Breakout session 1: Experience Design Joy Mountford – Ford
Sonja Radenkovic – TomTom
Jan-Christoph Zoels – Creative Director, VP Design, Experientia
Ford
11:00 Breakout Session 2: Organizational Design & Theory U Christine Wank – Consultant Theory U
Mito Mihelič – Head of DT at Viessmann Werke
Jochen Guertler – DT coach at SAP
Philips
11:00 Breakout Session 3: Design Thinking 2.0 – Design Research and Innovation for Transformative Practices Prof. Dr. Ir. Caroline Hummel – Professor TU/e
Dr. Arch. Ambra Trotto – RISE interactive
TomTom
11:00 Breakout Session 4: Leading Design – Thinking, Doing, Being Prof. Philipp Thesen – Strategy and Design Leadership Consultant
Prof. Jan-Erik Baars – Strategy and Design Leadership Consultant
ABN-AMRO
11:00 Breakout Session 5: How to bring designerly way of working into other areas in large company like KLM? Ferdi van Heerden – University of Pretoria
Mirjam Kartman – Senior Vice President Inflight Services KLM
Sander Stomph – Director Operation Decision Support KLM
Christine de Lille – Professor TU Delft
Kees Dorst
KLM
13:00 Lunch    
13:30 Breakout Sessions Same as above Same as above
15:30 Transfer to Philips    
16:15 Keynote: Speaker will follow soon Philips
17:00 Share, bring all challenges together Maarten Rincker
Ulrich Weinberg – HPI
Joy Mountford – Ford
Walter Baets
Philips
18:30 Closing and logistics for next day Maarten Rincker Philips
19:00 Dinner / Social activity Maarten Rincker Philips

DAY 3 - WEDNESDAY 30 MAY: IDEATE AND CREATE MANIFESTO

Time Agenda Item Speakers Location
8:00 Breakfast   Design Thinking Center
9:00 Opening Maarten Rincker Design Thinking Center
9:05 Keynote: Design Thinking – Scaling in large organizations Sean Carney – Philips Design Thinking Center
9:50 Keynote: Design Thinking - Scaling in large organizations Ulrich Weinberg – HPI Design Thinking Center
10:35 Break    
11:00 Workshops: ideate new ideas Christof Zurn – Design Thinking Center Design Thinking Center
13:00 Lunch   Design Thinking Center
14:00 Keynote: Info to come Speaker will follow soon Design Thinking Center
14:30 Review the ideas & create Manifesto Maarten Rincker & Christof Zurn (moderation)
Sean Carney – Philips
Andreas Hauser – SAP
Joern Brueker – Nestle
Design Thinking Center
16:00 Wrap up Maarten Rincker Design Thinking Center
16:15 Drinks   Design Thinking Center

innovative Locations in the heart of the city

We will be updating more information about the locations soon.

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