Our European Core Team
Joern Bruecker
Co-Founder
& Chairperson
Executive Member
„The best way to experience an experience is to experience it“
"My passion is to unleashes inventiveness and imagination to craft delightful solutions"
"I enable unique individuals to build capabilities and confidence to drive valuable innovation through meaningful methodologies."
"I believe that a culture of innovation across organizations, creates future business value and impact in society"
"I will bring the DatB network to live - activating our defined mission and strategy and drive growth, by motivating people (Members and non-members) and organizations to get involved, participate and take an active executing role."
Christine Wenzel
Program Lead
Initiatives for Society
Executive Member
„Design the future with creative combinations“
Wiebke Piekarowitz
Global Brand Manager
Executive Member
„Everything starts with the unique individual.“
"I'm passionate about humans, personal development and user-centered problem solving." But it is also important to me to think outside the box and beyond user-centered. How do our solutions impact our communities and our environment?"
"Well, good question, I'm still trying to find out. Maybe my hands-on mentality and I like to face new challenges and to master them together with fantastic people".
"I believe that innovation itself is a basic human need. Being in this great team of like-minded people, learning from each other, co-creating and sharing experiences can help to change the culture within organisations and satisfy our need for innovation."
"I would like to continue to take care of our global brand. And I would like to support Christine in setting up and driving our "Initiatives for society"
Sabine Muth
Collaboration Circle
Executive Member
„Stretch beyond your limits of imagination and everything is possible - and a lot more.“
"I am passionate about self- and organisational development, about our consciousness and how we create our realities, about what is possible in this world and about how to facilitate change and transformation and inspire and empower people and organisations to live into their greatest potential."
My energy and spirit :) As well as my curiosity and courage to discover new realities and getting comfortable with not knowing the answers and maybe not even the questions."
"I love to work in the space between "what is" and "what could be" and together with the DatB community I aspire to create a space for people and organisations to thrive, learn, experience and lead the way forward."
I am contributing to growing and fostering the DatB community since 2016 and this I am committed to continue doing."
John Wai Lam
Program Lead
Future Trends
Executive Member
„Design matters“
„Learning more about the intersection of design research and applied design management“
„Intrisic motivation and intercultural exposure complemented with an international profession in user experience research and design management.“
„Personally, I believe with a positive attitude, embracing diversity and collaborating with like-minded peers from the Design at Business community, we can create a sustainable innovation culture and foster purposeful experiences.”
“As a subject matter expert in “Workplace Strategy and Human-Centred Design”, I would like to contribute with bi-annual research insights and spark further discussions and impulses as global program lead that will help our community to build on identifying future trends and collaborations.”
Guy Van Wijmeersch
Executive Member
“When you not try, you do not innovate and can not make a difference.”
"co-creation, sharing different perspectives and understanding dynamics and for sure moving the needle in a common view on a better planet and (professional) society."
"seeing connections , building bridges"
"Innovation is also about collaboration and culture. Two things I think that can be found in the Design at Business community."
What is your commitment to enable DatB?
"diversity and inclusivity, all are part of the solution towards better outcomes, seeing and also understanding opportunities by increasing the dots we see."
Heino Schaght
Executive Member
“Innovation is a though job, but somebody's gotta do it.”
"Trying to get structure into the chaos of innovation."
"My sobriety :-)"
"Innovation is also about collaboration and culture. Two things I think that can be found in the Design at Business community."
What is your commitment to enable DatB?
- Attend the meetings
- Host an event
- Run some proof of concepts
Eric Pretty
Active Member
“Life is an exploration journey where you go from one discovery to another. This is where innovation flourishes”
"Create innovative solutions that matter to people."
"Developing and using Design Thinking as innovation methodology for product as well as sales."
"Innovation is critical to grow people and business. Learning from others is the best way to drive innovation practice to the next level of maturity"
What is your commitment to enable DatB?
“Contribute with my experience Collaborate to make Design at Business evolve and be the most relevant to the
business world”
